Added functionality, simpler navigation and direct links to social media channels are the standout features of Lab M’s new website. Visitors to the microbiology company’s redesigned portal, which went live in August, can access and download full product information, certificates of analysis and materials safety. The latest news and recently published articles sit alongside a comprehensive archive of earlier material. Many customers also appreciate the facility to buy on line.
Introducing the new website, Lab M’s Managing Director Ian Morris said: “Since our move to new manufacturing facilities two years ago we have launched a number of completely new brands and have significantly extended our product range. Our new website, which will continue to evolve, reflects these changes and will accommodate the company’s future growth.”
Lab M manufactures and markets a wide variety of media and related products, including the Harlequin™ range of chromogenic agars. Recent additions to the company’s portfolio include Pinnacle™ brand poured plates and also µPrep™ ready to prepare broths, which are supplied bagged and sterile for quick, easy preparation. The Captivate™ range of immunomagnetic separation products has also been extended to increase to eight the number of products available for the isolation of Shiga Toxin-Producing Escherichia coli (STEC) strains.